Moral integrity, professional honesty, fairness and impartiality towards customers and transparency towards the market. We see quality as a lever for adding value for customers, exceeding their expectations and enabling them to raise their profile and reap new opportunities.
Stepping up the quality and enhancing the competitiveness of businesses, by supporting and stimulating continuous improvement of production systems and promoting the free trade of products on international markets.
Protecting manufacturers and consumers by equipping the former with the tools to regulate the quality of their products, and the latter with a guarantee of the quality of the products they buy.